MULTICHANNEL MERCHANT » PRINT CHANNEL
We just finished reading Herschell Gordon Lewis’ Annual Best and Worst Copy in the February edition of Multichannel Merchant. Wow this is the first time
True print personalization namely, customized catalogs and other tailored direct mail communications was supposed to be the next big thing five years
The U.S. Postal Service is planning a
Multichannel marketers today tend to get caught up in the frenzy of the next greatest trend. What about Web 3.0? What’s the hot social networking application?
The U.S. Postal Service was overcharged by $75 billion for payments to Civil Service Retirement System (CSRS) retirees from 1972-2009, according to a study released by the Office of Inspector General (OIG).
The U.S. Postal Service
You can learn a lot about the industry by running a catalog business, according to Terry Jukes, president of software firm Ability Commerce. Jukes should know
A year after launched its first-ever print catalog, intimate apparel merchant Bare Necessities has dropped a spin-off title of Wacoal bras and lingerie.
Letter-size booklets–aka slim-jim catalogs
In reporting that its total company sales so far in fiscal 2010 are lower than the same period last year, specialty retailer Urban Outfitters said yesterday it would cut circulation for its Anthropologie by about 14%.