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MCM Outlook: 2015 Report: Ecommerce
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Ecommerce ARCHIVE

Wayfair Beats Q2 Expectations, Helped By Advertising  Aug 17, 2015 1:46 PM By Mike O'Brien

Online home goods retailer Wayfair reported strong second quarter results, helped by an advertising campaign driving both new customers and repeat buyers.

QVC Acquires zulily for $2.4 Billion  Aug 17, 2015 11:24 AM By MCM Staff

QVC Group acquires zulily Inc., for $2.4 billion. See what this acquisition means for both companies and how it will expand its growth to customers.

Week in Review: Is an Exclusive Tmall Deal a Good Move for Macy’s?  Aug 15, 2015 10:42 AM By MCM Staff

Macy’s is heading East… to China. The department store retailer has formed a joint venture with Fung Retailing Limited and will have its own online store on Alibaba’s Tmall Global platform. But is exclusivity good or bad for Macy’s, or any brand?

Ecommerce Gets More Mobile Savvy  Aug 13, 2015 9:35 AM By Tim Parry

Multichannel Merchant’s MCM Outlook 2015 results show that 57.7% of retailers have an m-commerce site, and that’s up significantly from the nearly 40% who said they had one in 2014. Here’s what MCM Outlook 2015 uncovered about the world of ecommerce.

B2B Ecommerce Can’t Completely Copy its B2C Counterparts  Aug 12, 2015 7:40 AM By Tim Parry

The notion of consumerization of B2B ecommerce comes up a lot because B2B customers are increasingly expecting that B2C experience. Yes, there are more bells and whistles than ever in B2B ecommerce, but there’s not a straight conversion between the B2B and B2C audiences, says Steven Baruch, Vice President of Strategy for MSC Industrial Supply.

7 Keys to a Successful Compliance Management Strategy  Aug 11, 2015 2:54 PM By Daniela Hagen

Many companies are so focused on developing products and running their business that they ignore the growing need for a compliance management strategy. By acting diligently and creating complete transparency within your organization or business, you invariably discover and resolve many hidden risks, saving you and your organization from easily avoidable losses.

Making the Most of Customer Portals  Aug 10, 2015 1:08 PM By Ernie Schell

Portals are useful for their immediacy, interactivity, and flexibility. See what benefits customer portals can have for your business.

The Unintended Consequences of a Channel-Friendly Approach  Aug 10, 2015 11:54 AM By Luke Frandrup

If you manage a website for any reputable product manufacturer, chances are you’ve thought about what to do when your site visitors want to buy. Do you sell your product direct?

Week in Review: Is Back to School Still Cool?  Aug 09, 2015 9:26 AM By MCM Staff

Back to school shopping wasn’t cool when you were a kid… and apparently it wasn’t too cool in July. Back to school sales seemed to be slumping, and the season seemed to be taking on a new life a la the traditional holiday shopping season.

IBM Does Complete Redesign of Tractor Supply  Aug 09, 2015 8:12 AM By Tim Parry

At the heart of the solution is a completely redesigned, which provides optimal viewing across all devices, easier integration with social media pages, and a simplified check-out process. Behind the scenes, the company migrated the entire platform to a new IBM Cloud for greater overall business performance.

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