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MCM OUTLOOK 2014: ECOMMERCE

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MCM Outlook: 2014 Report: Ecommerce
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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Shopping Trends to Expect this Holiday Season  Oct 27, 2014 10:01 AM By Daniela Forte

This holiday season is an important one for retailers, as shoppers become more savvy, any details a retailer can get from customers will help with the bottom line.

5 Steps to Prevent Retail Data Breaches  Oct 24, 2014 3:13 PM By Garry McCracken

Five steps merchants should take to keep their customer’s financial information safe from potential retail data breaches.

Apple Watch Could Change Brand Marketers’ Timing  Oct 24, 2014 10:18 AM By Bart Heilbron

If the Watch does catch on, and creates a monopoly of the market as some have predicted, brands across the globe will need to step up to the challenge of the newest marketing channel – the wrist.

Organize-It Launches Mobile-friendly Website  Oct 21, 2014 4:41 PM By MCM Staff

This mobile site will allow Organize-It to reach a wider audience as well as cater to their customers who prefer to access Organizeit.com from their smart phones or tablets. The user friendly tabs and check out will aid in the mobile browsing experience.

Hobo Launches Responsive Ecommerce Site  Oct 21, 2014 4:16 PM By MCM Staff

Handbag and lifestyle brand Hobo improves ecommerce sales and positions itself for future growth with WebLinc-powered site. The new site, www.HoboBags.com, uses responsive design to optimize the user experience for shoppers on smartphones, tablets or desktop computers.

Online Retailers Often Disconnected from Consumer Desires  Oct 21, 2014 12:13 PM By Mike O'Brien

Online retailers are giving consumers delivery options they don’t want, while not offering the ones they do, according to a new survey.

PIM System Helps Speed Up Schneider Electric Buildings Business  Oct 20, 2014 3:26 PM By Daniela Forte

In an effort to speed up system upload times and deliver richer product information through all customer touch points, Schneider Electric Buildings Business (SEBB) partnered with data management provider Riversand and now sees a 75% reduction in product information upload time.

5 Universal Tactics to help Increase Conversions  Oct 20, 2014 1:25 PM By Sean Cook

Just as there are different types of online shoppers, there are a number of variables that affect how, when, and why they convert. Here are five universal tactics that can help you increase conversion.

Want Lasting Relationships with Customers? Cut the Share-Bait  Oct 20, 2014 11:05 AM By Jonathan Levitt

The brands we love most seem to get attention for not trying to get attention. Don’t get me wrong – they market too – but they do it in a likeable way, instead of acting like narcissistic teenagers. They don’t treat humans like clicking machines.

Consumers Turn to Their Mobile Devices This Holiday Season  Oct 16, 2014 1:01 PM By Daniela Forte

A majority of smartphone users (55.7%) said they will use their device in some fashion this holiday season, up from 53.8% last year.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
Exclusive research downloads from the editors of Multichannel Merchant.
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