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Ecommerce ARCHIVE

Is Showrooming as Bad as Retailers Think?  May 27, 2014 11:16 AM By Daniela Forte

The Deloitte study reveals that connected shoppers actually convert at a 40% higher rate than people not consulting devices in store, and 22% of connected shoppers spend more as a result.

Why Early Preparation is Key to E-commerce Success This Holiday Season  May 23, 2014 12:04 PM By Scott Houchin

While the holiday rush is still months away, e-retailers are already outlining and executing ecommerce marketing strategies for the 2014 shopping season.

Gap Inc. Reports Increase In Online Sales for First Quarter  May 23, 2014 10:56 AM By Daniela Forte

Gap Inc. reported an increase of 13% in online net sales to $575 million on top of last year’s 27% increase, according to a press release. The company continues its progress toward bridging the growing digital world with its physical stores.

Isaac Mizrahi and the Omnichannel Experience  May 22, 2014 11:19 AM By Daniela Forte

Total omnichannel going forward is expected to be interactive TV, digital and bricks-and-mortar, the one thing that remains constant is the product.

6 Facts to Consider in Ecommerce  May 21, 2014 2:13 PM By Daniela Forte

There are several facts retailers will want to consider when it comes to ecommerce. Just some of those facts include: payment, customer experience and functionality, according to an infographic by ecomextension.

I Am the Unusual Millennial  May 20, 2014 10:43 AM By Daniela Forte

I consider myself the unusual millennial. Last week, I read the article, “Millennials’ Behavior Is Good, Bad and Ugly for Retail” by Steve Wellen and couldn’t help but realize how my own shopping habits were so different than what he reported in the article.

Nordstrom’s Ecommerce Sales Rose Faster than Amazon.com  May 17, 2014 2:35 PM By Tim Parry

Nordstrom direct net sales increased 33% in the first quarter, driven by expanded merchandise selection and ongoing technology investments to enhance the online experience.

Social Media: The Final Stamp of Approval for Purchase Decisions  May 16, 2014 2:10 PM By Daniela Forte

More and more consumers are turning to social content when it comes to their purchase decisions, according to an infographic by Offerpop.

JCPenney Online Sales are Growing Faster than Amazon  May 16, 2014 9:58 AM By Tim Parry

Is JCPenney growing faster than Amazon.com? Not really. But based on its new sales reporting methodology, JCPenneys’ first-quarter online sales grew at a faster pace than Amazon’s. Here’s why.

Shutterfly’s Major Email Mistake  May 15, 2014 6:00 PM By Daniela Forte

This week, several friends and family members were sharing on their Facebook statuses that Shutterfly, an online photo printing service, had told them they were pregnant with a congratulatory email, the funny thing was, they were not expecting.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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