To satisfy consumer demand and expectations this holiday season, retailers must determine what the customer wants, when they want it, to make it available via the channel they want, at the exact moment they want it. Here are five strategies to meet your customer’s expectations this holiday season.
The Yankee Candle Company has selected Aptos Inc., to help streamline, optimize and integrate its omnichannel retail operations and support engagement with customers. In choosing Aptos Inc., it has offered The Yankee Candle Company a strong retail point of sale, CRM, order management, sales audit and a loss prevention functionality.
Aptos announced at IRCE 2016 that Ron Jon Surf Shop and Purdys Chocolatier will launch new ecommerce sites with order management systems through its platforms. Here’s a look at the unique needs of the two very different merchants, and why Aptos was able to provide both with solutions that best fit their customers’ needs.