The Ultimate Guide to Mastering CX During the Back-to-School Shopping Rush
Back-to-school shopping season is in full swing, but thanks in part to Amazon Prime Day being pushed up nearly a month this year, millions of consumers have a head start as they prepare for a brand new academic year. Here are the top three considerations retailers should keep in mind to ensure satisfaction among all customers this back-to-school shopping season, from millennials to Gen X to in-store and mobile shoppers.