These days, it’s easier than ever to enter the ecommerce market. DIY platforms and services that help brands sell online abound. The range of digital marketplaces keep expanding, and the barriers to entry keep shrinking for both B2B and B2C brands. Here are some best practices for launching your brand’s ecommerce platform.
Jarod Jones is Director of Commerce at FortyFour and has over 12 years of client side experience building D2C ecommerce solutions including platform development and launch, business growth strategy, fulfillment operations, and ecommerce marketing. Jarod joined FortyFour in 2017 and leads international ecommerce initiatives for clients such as Coca-Cola and Reckitt Benckiser.