Saying coupon fraud costs the retail industry $100M/year is an oversimplification of the problem. Yes, that is the aggregated face value of mis-redeemed offers, but it doesn’t reflect all of the costs borne by industry players. Here’s a breakdown of how it affects manufacturers, retailers and consumers, and how to mitigate the impact.
John Helmle is Inmar’s President of FinTech. A long-tenured member of Inmar’s finance team, John is responsible for ensuring superior execution of Inmar’s financial workflow and payment processing on behalf of clients in the B2B, B2C, and G2C segments while delivering the greatest possible ROI from client’s investments with Inmar. He also manages the Inmar Intelligence Innovator Ecosystem and is charged with facilitating Inmar’s digital transformation. John’s professional experience as a finance and accounting executive is expansive and includes extensive development and management of large scale B2B settlement and payment platforms.