John Schneider

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As Chief Technology Officer, John Schneider leads and mentors Whereoware’s web development and technical services team, ensuring the highest levels of technical excellence, project management and quality assurance are built into every website and technology project. With over 20 years of experience in leadership roles at technology firms like Sapient and RightPoint (previously Agency Oasis), Schneider has directed transformative customer experience development projects for some of the world’s leading brands, such as Coca-Cola, NASCAR, Yamaha, Hilton, UPS, Atrium Healthcare and the International Monetary Fund.

martech magnifying glass

Martech and Digital Experience Management: The New Frontier

| John Schneider

Today, consumers expect you to anticipate their needs and offer relevant suggestions before their initial contact. Powerful martech tools such as customer data platforms, AI-based personalization and digital asset management (DAM) help you make “next best action” decisions that future-proof your customer experience strategy.