Amazon is the world’s most valuable brand, with an estimated 38% of U.S. ecommerce sales, forcing business owners to create a brand presence there. Unfortunately that popularity makes it harder to capture consumers’ attention. These 6 tips will help marketers grow your company’s ecommerce business on Amazon’s marketplace.
etailz CEO Kunal Chopra manages the company’s strategic direction. Kunal brings over 15 years of executive experience with industry-leading companies, including Microsoft, Amazon and Groupon, where he managed P&L, built teams, improved processes and launched numerous global products and services. Passionate about the intersection of retail and technology, he brings that rigor daily to etailz. He’s managed up to $300 million in P&L, led 200+ resources (direct) and 300 (indirect) and served as director of program management and operations for startup accelerator Techstars.