






Driving Sales Forward
Every year, from November through January, the sales and marketing world lights up with new reports: upcoming trends, yearly recaps, and more, all of them eager to point out whatâs working and whatâs next. If they end up a little off the mark, thatâs the nature of the business â by the time the next year comes around, everyoneâs allowed to start fresh.

Creating Customer Success through Sales Automation
At first glance, âsales automationâ isnât a term that screams out âcustomer success.â Growing a deal, and speeding it along, may seem like an advantage for the sales team alone. In practice, itâs a more valuable tool that demonstrates the importance of your customerâs needs on a deeper level.

