MCM staff

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Are we mobile yet?

| MCM staff

NO DOUBT WE’RE ALL GETTING A LITTLE TIRED OF HEARING that mobile commerce is coming and that we need to get in on it now. Tell us something we don’t know.

ACMA Elects 2010 Board

| MCM staff

THE AMERICAN CATALOG MAILERS ASSOCIATION (ACMA) has named its board of directors for 2010. Allen Abbott of Paul Fredrick MenStyle was elected chairman;

How to Convert Facebook Fans Into Customers

| MCM staff

Facebook is a great place for discovery, branding, promotion and consumer communications, but until now there has been no way to sell directly to Facebook users. But you can now sell directly from Facebook by turning a fan page into a storefront. Here are five tips on how to do this.

L.L. Bean, Musician’s Friend Take Top 2010 MCM Awards

| MCM staff

L.L. Bean was named Catalog of the Year for 2010 and Musician’s Friend earned the Website of the Year honors in the 25th Annual Multichannel Merchant Awards. L.L. Bean also took the Cross Channel Merchant of the Year honors, it was announced during a …

Vitacost.com Opens New West Coast DC

| MCM staff

Vitacost.com, an online retailer and direct marketer of health and wellness products based in Boca Raton, FL, opened its new West Coast distribution center in Las Vegas in late April.