Financial Reports: Sharper Image, Dell, J. Crew, Restoration Hardware
Sharper Image Ends 2006 with $60 Million Loss At $60.0 million, Sharper Image Corp.
MCM staff
Tales from the Front
Home sweet home While we normally can’t afford the wares in the Williams-Sonoma Home catalog, we were recently inspired to splurge on some pillowcases
Taking It Out in the Trades
Business-to-business merchants traditionally reached out to prospects by advertising in the trade magazines their prospects read. And while this old-school method still works, marketing experts suggest updating a trade ad campaign with online advertising, e-mail newsletters, and value-ad deals ranging from subscriber list rentals to trade-show sponsorships.
Stake Your Claim
“It’s a hard world to get a break in / All the good things have been taken.” When the Animals sang those lyrics in 1965, they certainly weren’t thinking
Packing It In
It’s not always easy to find innovation in packing materials. After all, how many times can you reinvent the packing peanut or improve upon plastic air-pillow
Listings
New lists Eastern Mountain Sports Catalog Buyers A retailer of outdoor gear and apparel, Eastern Mountain Sports recently launched a catalog, which has
Backword
Maine twosome ticked off at L.L. Bean’s use of state tartan L.L. Bean may be a Maine mainstay, but a Plymouth, ME, couple is charging that the cataloger
Resource Guide: Enterprise Content Management Solutions
Digital content management is so 20th century. Just as online marketing has given way to Web 2.0, digital content management has evolved into enterprise content management, or ECM.
Movers & Shakers
San Francisco-based Sharper Image Corp. has hired Rebecca L. Roedell as chief financial officer. Roedell, who had been chief financial officer/senior