MCM staff
Rich Lloyd, president of women’s apparel cataloger Peruvian Connection, says last year’s relaunch of its U.S. Website and simultaneous introduction of sites for the U.K., Germany, and Japan was necessary to match the quality of the company’s catalog.
Pet supplies cataloger Revival Animal Health is expanding its presence in the bird market. It acquired Great Companions, a cataloger specializing in supplies for pet birds, on March 29. Revival expects the acquisition to boost its revenue by 10%.
First-quarter results for Redcats USA, Office Depot; third quarter’s the charm for PC Connection
A benchmark is a standard or point of reference used in measuring factors such as quality, productivity, service, or cost. Benchmarking, therefore, is the process of comparing an existing business process with internal or external benchmarks in order to
Without the right people, your operation is doomed. But how can you ensure that you’re getting the right people? According to Framingham, MA-based operations consultant Wayne Teres, you should
In its Best Practices White Paper on Address Hygiene, East Greenbush, NY-based database marketer I-Centrix identifies one key difference between these products: the amount of move history contained in the file. The NCOALink 0-48 month process provides 48 months of move data and assigns nixie return codes to records that are almost, but not quite, NCOA hits.
As the May 14 postal rate increase draws closer, it is essential for companies to understand the complexities of those changes. That means mailers need to get in the habit of keeping their databases extra clean, says Arnie Cohen, senior manager of product logistics for Carlsbad, CA-based marketer/mail house Modern Postcard.
First-quarter net sales at Amazon.com (Nasdaq: AMZN) topped $3 billion.
Taking environmental issues into consideration when making business decisions is gaining popularity not only as a way for companies to be more socially responsible but also as a strategy capable of producing tangible bottom-line business benefits.