MCM staff

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Report: Merchants Shifting Holiday Initiatives to E-Mail and SEM

| MCM staff

Results of the Online Retail Holiday Readiness Report indicate a shift from price-based promotions to relationship marketing initiatives such as e-mail marketing and search engine marketing, which allow retailers to understand visitor intent and leverage behavior-based insights to target customers with relevant messages that strengthen relationships.

2Q Direct Sales Up 11% at Urban Outfitters

| MCM staff

Philadelphia-based apparel and home decor merchant Urban Outfitters (Nasdaq: URBN), which mails the Anthropologie and Urban Outfitters titles, reported an 11% increase in its direct-to-consumer business, which includes the Anthropologie, Free People, and Urban Outfitters catalogs.

The DCs of Madison County

| MCM staff

The best-selling novel The Bridges of Madison County may have put Madison County, Iowa, on the map, but Madison County, Illinois, is now gaining attention for being a hotbed for distribution centers.

Clean Up Your B-to-B Sales and Marketing Database

| MCM staff

It can be a big waste of money and time to market to someone who isn’t there to receive your message. It can also be costly to keep mailing or calling contacts who are not interested in what you have to offer. So it’s important to keep your database clean. Here’s a few suggestions on how to do it.

Management Shakeup at J&L Industrial Supply

| MCM staff

Just two months after buying J&L Industrial Supply, Melville, NY-based maintenance, repair, and operations (MRO) supplier MSC Industrial Direct Co. announced a restructuring of the management team.

July Sales Roundup

| MCM staff

It may have been a hot outside, but July proved rather chilly, fiscally speaking, for Sharper Image Corp., as its sales continued to slide. For the other publicly traded companies tracked by MULTICHANNEL MERCHANT, however, July was much kinder.