Off to Valhalla
The U.S. incarnation of Viking Office Products is about to enter direct marketing Valhalla, courtesy of parent company Office Depot (see Viking U.S. sails
MCM staff
NEW WEB CATALOGS
Summit Tack Husband-and-wife team Laura and Bob Kraut have expanded their passion for horses online with Summit Tack, a Website selling tack and other
Abacus Indicator Says…
According to the Abacus Indicator from Broomfield, CO-based direct marketing services provider Abacus, American homes should be looking better than ever this year. Home Decor and furnishings took over the number-two spot for the largest consumer product category and year-over-year performance, according to the Abacus Alliance database. Decor and furnishings saw a 7% increase in sales last year and brought in $3.538 billion in total sales. This included 23.3 million transactions, with an average order size of $152.
Can’t Go Beyond Hotline Names?
Hotline names work fine, but if you can
Financial Reports: Cabela’s, J. Jill
Despite increases in third-quarter sales, both outdoor sporting goods merchant Cabela’s and women’s apparel catalog/retailer J. Jill saw disappointing bottom lines.
Holiday Forecast: A Tale of Three Surveys
Will high home-heating costs lead to lower-than-hoped-for holiday spending? Not according to a new survey from The Macerich Co. Conducted for the real-estate investment trust by August Partners, the survey reports that U.S. consumers plan to spend an average of $955 on holiday-related purchases, up 6.3%
Financial Reports: Office Max, Guitar Center
Office Max sees red–ink, that is–while Guitar Center plays a happy tune.