Harris Poll Shows Best Buy and Walmart are Most Showroomed
When showroomers are asked to name the online retailer they most frequently purchase from after visiting a brick and mortar store, Amazon (57%) is the dominant response; the online mega-retailer is mentioned by the majority of showroomers, at more than a 10:1 ratio over the next strongest mentions (eBay and Walmart, at 5% each). Other online retailers mentioned by over 1% of showroomers include Best Buy (3%), Target, Lowe’s and Home Depot (2% each).
PR Newswire (http://s.tt/1wGkc)