MCM staff
Rue La La announced today that it recorded record-breaking Thanksgiving Day sales and traffic across online and mobile. The company reported a more than 75% increase in mobile sales over last year, with 50% of mobile sales coming through the iPad. The company projects an over 50% increase in overall sales this holiday weekend over last year.
Branding Brand, a mobile commerce platform used by major retailers today announced the results of its Mobile Commerce Index for Thanksgiving Day, which showed substantial increases in consumers shopping on smartphones.
Black Friday was remarkably quiet from a performance perspective, according to Compuware, with only a few scattered and minor outages. Response times did spike for some retailers, but, as we have been noting all day, this was driven far more by third-party performance issues rather than issues with the sites themselves.
We know the potential of social media to drive brand awareness, but are B2B merchants using social media to drive demand generation as well? This infographic from Eloqua digs deep into how B2B merchants use social media to promote, engage and sell.
As Black Friday and Cyber Monday shopping surveys roll across the wires, it
No one wants to get caught with their site down at precisely the moment when the money is rolling in, considering that shoppers can easily take their credit cards elsewhere with the click of a mouse. How can you be sure your website won
This week celebrates two big events: Thanksgiving and Black Friday. Which means that retailers are offering extended hours, opening as early as 8pm on Thanksgiving evening. Here
Two out of three consumers who receive a catalog in the mail will peruse it, according to study by FGI Research commissioned by the American Catalog Mailers Association. Here’s why the ACMA says consumers still use catalogs as part of their path to purchase.