MCM staff

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NRF: Retailers Will Hire Half a Million Seasonal Workers

| MCM staff

Retailers are expected to hire between 585,000 and 625,000 seasonal workers during the 2012 holiday season, according to projections compiled by the National Retail Federation. That is comparable to the 607,500 seasonal employees retailers hired last year, NRF said in a statement.

Filson VP Harold Egler on Crosschannel Marketing

| MCM staff

Filson vice president-marketing Harry Egler sat down with Multichannel Merchant senior content manager Tim Parry at the NEMOA directXchange conference Sept. 19, 2012 to talk about crosschannel merchandise marketing and the MCM Awards.

Crosschannel Case Study: Black Box Network Services

| MCM staff

Black Box looked to generate new sales and pipeline opportunities for AV/digital signage line with the goal of $500.000in sales. They also wanted to create a sustainable lead generation campaign with the goal of 1,500 downloads, and identify 100 new channel partner prospects with the goal of signing 25 new partners.