Financial Report: Reader’s Digest Post $1.1 Million Loss
Pleasantville, NY
MCM staff
Actress Jane Seymour to Launch Apparel Line with Blair
Warren, PA–Multititle cataloger Blair Corp. has announced a partnership with actress Jane Seymour to launch the Jane Seymour Signature Collection of
The Catalog Landscape: Part II
In the second installment of CATALOG AGE’s four-part Special Report: The Catalog Landscape, top executives from Fingerhut, Newport News, Brylane, and
Study: Most Mailers Not Cutting Circ
New York
USPS Contracts With Mail Purifier
Washington
Study: Americans Plan to Spend This Holiday
Washington–Consumers may be likely to spend more this holiday season than originally predicted, according to the National Retail Federation
At the DMA Annual: Study Shows Web Accounts for 13% of Catalogers’ Sales
New York–If you’re one of the few catalogers that still don’t sell online, consider this: 13% of all catalog sales last year were generated via the Internet,
DMA Elects Board Members for 2002
New York–Two catalogers are among the seven new board members of the Direct Marketing Association. The new members will begin their three-year terms