Eye on B-to-B: Best Programs for Best Buyers
Drawing the line when assessing who should receive discounts The point of offering frequent-buyer discounts and other incentives to your best customers,
MCM staff
Getting Personal with…Daryle Scott
Daryle Scott is president/CEO/founder of Jacksonville, FL-based Venus Swimwear. Where did you grow up? All over the East Coast. I was an AT&T brat. What
the cybercritic
www.utrechtart.com Thursday, Jan. 11, 5 p.m., Explorer 5.0 Judging from its home page, Utrecht believes that nearly all artists are starving. Low prices
People News
Schaumburg, IL-based database company Experian has named Deborah Lowman-Zuccarini executive vice president/chief marketing officer for Experian Marketing
from the editor’s files
Here are the top 5 trends in warehousing for 2001…
the holy Grail of E-commerce
Surely you’ve heard people say things such as The World Wide Web is as important to mankind as the discovery of the New World! Or maybe they’ve tempered
Merchandising 2001: Where Are the Trends?
Holiday shopping is months away for most consumers, but consumer catalogers have already been busy shopping for holiday 2001. As of press time, though,
CATALOG AGE TOP TEN: Golf Catalogs
Golf Catalogs This month, as golfers dust off their clubs and practice yelling we’re listing the top 10 catalogs selling golf equipment. Note: Rankings
Double the treasure
Consumer catalogers may think that expanding into business-to-business sales is akin to coming upon hidden treasure. After all, they already have the
PROMISES
E-fulfillment solutions allow companies engaged in direct-to-customer operations to handle the challenges of fulfillment over the Internet Two Christmases