New Lists MAGAZINE EXECUTIVES The Magazines and Trade Papers list from American List Counsel consists of 39,111 executives at 8,965 publications. The

By now, most catalog industry insiders and more than a few outsiders are well acquainted with the Lillian Vernon story: Pregnant housewife uses wedding

Regardless of the sales channels, you need to make customers feel like royalty. The four steps of measuring customer satisfaction can show you howMultichannel

By now, most catalog industry insiders – and more than a few outsiders – are well acquainted with the Lillian Vernon story: Pregnant housewife uses wedding

New Lists MAGAZINE EXECUTIVES The Magazines and Trade Papers list from American List Counsel consists of 39,111 executives at 8,965 publications. The

MOMS shares information such as response rates, average order sizes, and customer demographics with its broker. Today, list brokers do much more than

Larry Gaynor is president/founder of Nailco, a $50 million Farmington Hills, MI-based cataloger of supplies for beauty salons. Where did you grow up?

…with Larry Gaynor Larry Gaynor is president/founder of Nailco, a $50 million Farmington Hills, MI-based cataloger of supplies for beauty salons.Where

Reading tools marketer Levenger operates its 180,000-sq.-ft. distribution center, its store, its corporate offices, and its catalog all on one site in