backword

| MCM staff

Bean keeps it brief OK, by now we all know that the 88-year-old L.L. Bean is a mail order master. But a recent shopping experience with the venerable

online fulfillment

| MCM staff

What Price Profit? Profit and loss: what an interesting concept for the operations executive. Prior to the currently trendy effort to establish activity-based

MERGERS AND ACQUISITIONS

| MCM staff

Skittish second quarter M&A activity up just slightly Mergers and acquisitions activity was nearly as subdued during the second quarter of the year as

a hero’s task

| MCM staff

At least once in your life, you will be charged with setting up a sizable direct-to-customer fulfillment operation in a short time. If you’re in the dot-com

New Selects

| MCM staff

CHRISTIANITY TODAY The Christianity Today Masterfile is now selectable by presence of children, as well as by the age ranges of the children, their gender,

talking heads

| MCM staff

“Has the recent downturn in Internet stocks affected your business?”I don’t believe we’ve been affected at all, to tell the truth. We see no signs of

backword

| MCM staff

Something fishy about this paper When we got our hands on the chic catalog from L’Occitane en Provence, a high-end toiletries marketer from the south

people

| MCM staff

J.C. Whitney & Co., the Chicago-based direct marketer of automotive parts and accessories, announced several appointments. Jerome Mascitti was promoted

Quick fix for bike fork recall

| MCM staff

Thanks to widespread media coverage and quick vendor response, bicycle catalogers averted what could have been a crisis: a suspension fork recall.In May,