SERVICE With a CYBERSMILE
By reducing shopping cart abandonment and boosting retention, automated customer service solutions can pay for themselves within monthsWhen Office Depot,
MCM staff
at deadline
FINGERHUT BAILS OUT MAGRAM, BROWNSTONE On March 10, Fingerhut Cos. bought the inventory, lists, and trademarks of StyleSite Marketing’s Lew Magram and
In this issue the cybercritic looks at woodworking tools websites
www.bridgecitytools.comReviewed Feb. 18, 8:45 a.m., Explorer 5.0The Cybercritic prefers gripping a computer mouse to a power drill. So the fact that the
CELEBRITIES SELL OUT
Not content with being an acclaimed comedienne, Tracey Ullman has become an entrepreneur as the chairwoman/cofounder of Purpleskirt.com. This online boutique
BENCHMARK 2000: OPERATIONS
To satisfy customers’ need for near-instant gratification, many catalogers are investing in technology to provide better, faster service. For instance,
APPAREL: market leaders – J. JILL
The former DM Management grew rapidly throughout the late 1990s. Its two catalogs, J. Jill and Nicole Summers, reached $218.7 million in sales in 1998.
Can you spare a square?
The Rest Room World catalog hardly seems a source for consumer holiday gifts. But the Pleasantville, NJ-based company is on a roll with one item: its
MARKETING TECHNOLOGY: Checking out kiosks
Electronic kiosks provide a new channel for sales and serviceElectronic kiosks are branching out from their roots as gift-registry applications in department
FOCUS: LABORATORY/SCIENTIFIC PRODUCTS – www.3s-supply.com
Reviewed 1/7/00, 4:30 p.m., Netscapejust when I think this might be a snappy Website, I see a notice announcing “Last updated 9/14/98.” For shame, 3S!
Mow betta blues
Spring has barely sprung, and we’re already dreading mowing the lawn. But thanks to Hammacher Schlemmer, we may not have to – if we shell out $700 for