Food: Schwan’s
GOLD: Catalog Channel Schwan’s Home Service Catalog, Holiday 2010 Dine In. Chill Out is the tagline of the Schwan’s Quality Food Home Delivery catalog.
MCM staff
Sporting Goods and Hobbies: BerettaUSA.com
SILVER: Ecommerce Channel BerettaUSA.com Beretta is not the best-known brand. But as a pop-up on its home page proudly boasts, its signature M9 pistol
Optimizing your videos for YouTube
Common sense would tell you that the most popular search engine is Google, and thus it is the most important search engine to optimize for. But what’s
General Merchandise: L.L. Bean and Miles Kimball
SILVER: Ecommerce Channel LLBean.com The venerable L.L. Bean has been known as a customer-service giant for nearly 100 years, and it effectively conveys
Computer and High-Tech Equipment and Software: Black Box Network Services, Crutchfield and Hewlett-Packard
SILVER: Catalog Channel Crutchfield, July/August 2010 Never underestimate the factor, said a judge, and consumer electronics merchant Crutchfield certainly
Gifts, Sales Over $20 Million: L.L. Bean and Orvis
GOLD: Catalog Channel L.L. Bean, Christmas 2010 If it’s a best practice, chances are L.L. Bean implemented it in its Christmas 2010 catalog. A wide-ranging
Traffic Driver: Vital Choice Seafood & Organics
SILVER: Catalog Channel Vital Choice Wild Seafood & Organics, Fall 2010/Winter 2011 Vital Choice specializes in wild salmon and other seafood, but it
Apparel, Sales Over $20 Million: L.L. Bean and Orvis
GOLD: Catalog Channel L.L. Bean, Christmas Gifts 2010 Sublime copy, focused merchandise selection and topnotch catalog design all guided by an eye on
Business Specialty Products: Shoes For Crews and Envelopes.com
GOLD: Catalog Channel Shoes For Crews, Winter 2011 Shoes for Crews has a narrow product range: footwear tailored for people who spend a lot of time on
Children’s Products: One Step Ahead and Hanna Andersson
SILVER: Catalog Channel One Step Ahead, Spring 2010 One Step Ahead boasts a product assortment, according to one of the judges. The merchandise mix seems