Urban Outfitters CEO on Business, Brands and Blogs
Lifestyle apparel and home decor merchant Urban Outfitters seems to do everything right. But like many multichannel, multititle retailers, Urban Outfitters has struggled with channel competition.
Potpourri Buys Country Store Catalog
The Potpourri Group stable of catalogs is a little bigger: The multititle mailer in late August acquired the Country Store catalog from Reader
Five Ways Multichannel Marketers Fail Their Businesses
Multichannel merchants have plenty of shortcomings when it comes to integrating catalogs and the Web, according to Bill LaPierre, senior vice president
Six Trends in Online Excellence
What does your website need to succeed for the holiday season and beyond? Lauren Freedman, president of e-commerce consultancy E-tailing Group, shared six trends and takeaways during her Sept. 16 keynote at the NEMOA conference in Newport, RI.
Staples Gives High Marks to Customer Ratings and Reviews
The office supplies cataloger/retailer saw an uptick in conversions immediately after it rolled out ratings and reviews two years ago, Eileen White, director of e-commerce strategy and site operations for Staples Business Delivery, said Wednesday at the fall NEMOA conference.
How LinkedIn Helps Trainer’s Warehouse Engage Customers
Speaking at the NEMOA fall conference in Newport, RI, on Sept. 15, Landay said Trainer
Print Catalog of the Year
L L. Bean’s Fall 2009 edition is 200 pages of sheer perfection. The design and production values are gorgeous, the book is packed with unique, quality merchandise
Clothing Makes the Catalog for Patrick James
Right from the cover, you get the sense that it
Patagonia’s Winter Catalog Makes Smooth Branding
“The brand is a powerful thing when it is translated so completely into catalog creative and production,” according to one MCM Awards judge. The judge was referring to Patagonia’s Winter … Continue Reading →
Should You Untether Your Customer Service Reps?
When the Internet first came along as a viable channel, custom logo apparel cataloger Queensboro Shirt Co. thought it would be able to shut down its call center, according to chairman/founder Fred Meyers.