Mike O'Brien

[email protected] / MikeOBmcm

Mike O’Brien has worked in journalism, marketing and public relations for … well, quite a while. At Multichannel Merchant he focuses on the world of direct-to-customer operations and fulfillment, editing MCM’s weekly O+F Advisor newsletter, and programs the annual Ecommerce Operations Summit conference. Previously Mike was a senior account executive for Marx Communications, a boutique public relations firm working with marketing and advertising technology companies. Other past work includes stints as a media relations consultant for a concert promoter, a marketing communications specialist for a pharma software firm, a research analyst covering corporate e-learning and a daily newspaper reporter on every beat imaginable – except sports.

Happy Returns Takes a New Approach to Ecommerce Returns

| Mike O'Brien

A startup company is looking to ease a chronic ecommerce pain point – returns – by enabling customers to bring unwanted items to a nearby mall for fast processing and credit, even if the seller doesn’t have its own stores. See what Happy Returns has been up to and what its plans are for the future.

Radial Assets Seen As Complementary to bpost

| Mike O'Brien

An executive with bpost cross-border unit Landmark Global said it will be able to help customers of new sister company Radial expand into markets in Europe and Asia, while Radial can provide a range of value-added ecommerce and omnichannel services for bpost’s customers in those same markets.

Target Offers Voice Shopping, Two-Day Delivery with Google Express

| Mike O'Brien

Target is significantly expanding its partnership with Google, offering customers voice-directed ordering through a Google Home device or an Android TV – and two-day delivery nationwide via Google Express. The company will also soon offer voice ordering through Android phones and iPhones.

FedEx Expands Same-Day Delivery to 30 U.S. Markets

| Mike O'Brien

Ahead of the holiday season, FedEx has expanded same-day delivery service to 1,800 cities in 30 regional markets through its FedEx Office division. The deliveries are made by uniformed FedEx drivers in branded vehicles, and the service includes a mobile app to track delivery status including alerts on estimated arrival time.

Belgian Postal Service to Acquire Radial for $820 Million

| Mike O'Brien

In a surprising move, bpost, the Belgian postal service, announced plans to acquire U.S.-based third-party logistics and ecommerce software firm Radial for $820 million, as it looks to expand its client base here with Radial’s broad omnichannel, logistics, and fulfillment capabilities.

Amazon Reportedly Testing Local Delivery from Merchant DCs

| Mike O'Brien

Once again raising the specter of cutting out more business to UPS and FedEx, Amazon is reportedly testing a program that involves making local deliveries from the warehouses of retailers selling on its marketplace. See what the move entails, and what else Amazon has been doing to beef up its logistics and delivery capabilities.

Toys ‘R’ Us Launches Online Marketplace

| Mike O'Brien

Toys ‘R’ Us announced it is launching an online marketplace in 2018, less than two weeks after declaring bankruptcy and saying it will keep its stores open through the process. The move makes Toys ‘R’ Us more competitive with eBay, where it has maintained an online store for more than a decade.

Walmart Passes on Holiday Hiring, Target Boosts Minimum Wage

| Mike O'Brien

As the peak holiday season hiring frenzy kicks into gear, Walmart has decided to set itself apart by announcing it will once again offer extra shift hours instead of hiring thousands of seasonal staff as many other major retailers do. Target meanwhile plans to raise its minimum wage to $10 per hour and then to $11. See what holiday hiring plans are in the works for other retailers and service providers to meet the seasonal crush.