A new marketplace creates opportunity, and you should develop a specific strategy for the Walmart marketplace. You should also measure the success of each campaign to determine what elements need optimization and the most effective ways to reach customers. Here are 3 ways to strategize for sales on Walmart.com.
As a co-founder at Analytic Index, Nathan Rigby is driving new ways to provide actionable, real-time data to brand manufacturers. With experience at Walmart, One Click Retail, and Edge by Ascential, Nathan has a proven track record of helping brands dominate their categories online.