San Francisco Music Box & Gift Co., Collectors Showcase 1999
A Silver Award winner in the Gifts Under $75 category, San Francisco Music Box won especially high praise from one judge: “The company has impressive
American Girl, Holiday 1999
If you are looking for an apparel catalog with extensive copy, don’t seek out the American Girl book. For some judges, the lack of details about the merchandise
PACKAGE INSERTS
Mailers say no to e-tailer inserts Catalogers prefer to stick with the programs of their peers With the Internet offering a viable new channel for remote
Just for Kids rises again
Storybook Inc., which produces the Storybook Heirlooms catalog of special-occasion apparel for girls ages five to seven, is relaunching costumes and apparel
Tallying the Net results
Cynthia Riggs is the owner of Making It Big, a Cotati, CA-based catalog that sells plus-size natural-fiber clothing. Annual sales, $2.5 million; annual
Lab Safety Supply Maintenance Direct Catalog, Fall/Winter 1999
It is incumbent on business-to business catalogs to provide extensive information about their products, but Lab Safety Supply manages to go beyond this
Johnny’s Selected Seeds, 2000 Commercial Catalog
In the world of gardening, color is paramount. And in the world of Johnny’s Selected Seeds, the colors are vibrant and lush. Starting with its brilliant
Black Box, Fall/Winter 1999/2000
When you regularly produce a catalog as solid and profitable as Black Box’s, you’d be wise to cede a fair amount of space to showcase your customer service
SoBe Lizard Gear
Ultrahip South Norwalk, CT-based beverage marketer SoBe had so much demand for its promotional gear that it decided to sell SoBe-branded T-shirts and
Silhouettes gets the right “FIT”
Plus-size buyers should not have to settle for anything less than cutting-edge fashions, according to specialty-size women’s apparel cataloger Silhouettes.