Susan Jeffers

[email protected]

Susan Jeffers is CEO and founder of XY Retail. Susan is a serial entrepreneur and digital marketing veteran with over a decade of experience founding and advising many consumer retail startups and fashion brands.

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Retailers Defining the Future with Data

| Susan Jeffers

Taking full advantage of big data insights will enable retailers to make quick, informed decisions vs. relying on traditional analytics. They can better understand their customers, track their behaviors, and understand purchase patterns and frequency, in order to market the right products in the right places at the right time.