Tien Tzuo

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Tien Tzuo is the authority on “The Subscription Economy.”  the CEO of Zuora, a subscription management platform company, which he founded after 11 years at Salesforce, having served as the company’s chief marketing officer and chief strategy officer. He is the author of the USA Today, LA Times and Amazon best selling book, “SUBSCRIBED: Why the Subscription Model Will be Your Company’s Future – and What to Do About It” and a sought after speaker by the world’s largest companies to present his definitive playbook for thriving in this new business era. 

The Sneaker Wars are Coming to the Subscription Economy

| Tien Tzuo

Nike recently launched its Nike Adventure Club, a sneaker subscription service for kids aged two through 10. The company says it’s using the service to test out the subscription market before expanding it to runners and other athletes who need to replace their shoes frequently.