Roaman’s Reveals Rebrand Online

| Tim Parry

Roaman’s has rebranded. The multichannel plus-size women’s apparel merchant began showing off its redesigned logo and catalog pages and its “All About You

Sheplers, Charming Shoppes Execs Weigh In on Ecommerce Trends

| Tim Parry

Bill Bass is not a fan of QR codes. Bob Myers is a fan of customers having their own conversation on your ecommerce site. They didn;t agree with each other on those two subjects, but here’s they agreed on during a session on ecommerce trends at the National Retail Federation

Golfsmith.com Sees the Light on Outsourced Video

| Tim Parry

Golf equipment and apparel retailer Golfsmith knew it needed to keep up with the times and include videos on its ecommerce site, Golfsmith.com. Here’s why the merchant chose to outsource its video production.

Selling on Amazon and Google Boosts Merchants’ Margins

| Tim Parry

Ecommerce platform provider Mercent says its retail clients participating in Amazon.com’s “Selling on Amazon” third-party marketplace program and through Google Product Search increased in the fourth quarter by 46% and 28% respectively.