Tim Parry
Live from SES NY: Merchants Need to Bring Ratings and Reviews Home
New York–You’re interested in a comforter on IKEA’s e-commerce Website, but you’re not sure what the furniture and home goods merchant
Survey: Live Chat Helps Convert Customers
Still on the fence when it comes to live chat? Maybe the results of this survey conducted by e-commerce technology provider Bold Software will make you change your mind
Market Snapshot: General Merchant Names Fall Off
The general merchandise catalog market lost about 200,000 active names in the fourth quarter of 2009, according to New York-based list brokerage firm ParadysMatera.
Digital prospecting takes hold
It’s no secret that marketers have smaller budgets to acquire or retain customers these days. According to a July study by the Association of National
NANCY KERRIGAN TO ENDORSE ORIENTAL TRADING
Oriental Trading Co. has Entered into an Endorsement Agreement with former U.S. figure skating champion Nancy Kerrigan for 2010. Kerrigan is the multichannel
DMA Taps Bob Allen as Interim CEO
Maybe the Direct Marketing Association Really does Aim to cater more to its catalog members. The DMA on Feb. 4 appointed Bob Allen, former president/CEO
Mobile Commerce is Here… For Real
Though the mobile channel has taken a few years to catch on, speakers at the Internet Retailer Web Design and Usability Conference last week in Orlando said that m-commerce is starting to make an impact on their businesses.
Live From IRWD: How E-tailing Group 100 Merchants Evolved in 2009
What did E-tailing Group learn about the evolution of e-commerce in 2009? Here are a few highlights from her session Tuesday at the Internet Retailer Web Design and Usability Conference in Orlando.
Live From IRWD: Video Helps Onlineshoes.com Convert Customers
Product marketing manager Jimmy Healey said the company has seen higher conversion rates – 45% higher than the site’s average – by customers who watched video.