7 Steps to Measure Customer Experience Success

| Tim Parry

Customer experience professionals can’t afford to muddle along with incomplete measurement programs. Fortunately, they don’t have to. In a recent report, Forrester senior analyst Maxie Schmidt-Subramanian uncovered the following seven steps that result in a disciplined, well-rounded approach to systematic measurement practices.

Multichannel Merchant’s Strategic Guides

| Tim Parry

The Operations & Fulfillment and Marketing & Ecommerce guides contain research results, best practices, thought leadership and ideas, key technology category comparisons, analysis, and more.

Online Shoppers Need to be Nudged

| Tim Parry

In this video taken at IRCE 2013, SeeWhy’s Charles Nicholls talks about how proper remarketing can nudge the customer, and remind her to complete the transaction.

Can Shutl Have Same-day Delivery Success in the U.S.?

| Tim Parry

Same-day delivery service Shutl has had success in the U.K., large in part to subsidies by participating direct-to-customer merchants. But will merchants offset the cost so U.S. consumers can have their merchandise shipped same-day for free?