Courting Your Consumer This Valentine’s Day
This Valentine’s Day, retailers will need to find creative ways to court their customers. In this infographic by InMobi, here are several steps to get the love from your consumers.
Mobile
Mobile Commerce Rose 59% During Holiday 2015
A total of $12.7 billion was spent via mobile commerce in November and December 2015, up a staggering 59% vs. the 2014 holiday season.
Mobile Shoppers Move from Browsing to Buying
The 2015 holiday shopping season underscored the importance of mobile as a purchasing channel, with mobile shoppers shifting their behaviors this year from browsing to buying.
Week in Review: Will There Be Walmart Pay Evangelists in 2016?
Mobile payments gained more traction this week when Walmart announced Walmart Pay, which is being touted as a first by a major retailer.
Walmart Launches Walmart Pay
Walmart announced the launch of Walmart Pay which will work with any iOS or Android smartphone, any major payment type and at any checkout lane through the Walmart app. See what this will mean for the big box retailer.
Success, Growth Await Companies that Engage Emerging ‘Mobile-First’ Markets
Around the world, smartphone adoption is soaring, leaving traditional computers (and the conventional web) in the dust. According to data from StatCounter, global webpage views on desktop browsers have plummeted 13% in recent months
Retailers’ Apps Shows Mobile’s Growing Influence on Holiday Shopping
PORTLAND, OR–(Marketwired – December 01, 2015) – As holiday shopping results are tallied from the Thanksgiving to Cyber Monday time period, many are finding it was a banner year for … Continue Reading →
Black Friday is a Mobile Commerce Holiday
With people using their mobile devices for planning, showrooming, coupon cutting, and just about everything else, you’ll need to make your digital experiences as mobile centric as possible every step of the way if you want to claim your full share of Black Friday’s revenue opportunities.
2015 Retail Trends Every Marketer Should Know
By the end of 2015, 64% of all in-store sales will be influenced by digital. In 2014, mobile accounted for 57% of digitally influenced sales and 67% of consumers shopped across devices this year. See what other retail trends there are for 2015.
Mobile Apps are Springboard for the Holiday Shopping Season
Despite the proliferation of shopping channels, a recent study published by Oracle and Edison Research indicates that last year Christmas sales via smartphones and tablets were up 55%, and 37% of all online sales (or 8.9% of all total retail sales) were made directly via a mobile device.