The decision by Amazon to begin Black Friday discounts before November 27 has paid off with the online giant achieving a 12% rise in U.S. traffic, according to digital analytics firm, SimilarWeb.
With time at a premium, consider these 3 actions that can help your business take Black Friday in stride and start a successful shopping season.
With people using their mobile devices for planning, showrooming, coupon cutting, and just about everything else, you’ll need to make your digital experiences as mobile centric as possible every step of the way if you want to claim your full share of Black Friday’s revenue opportunities.
A StellaService report finds merchants are not using all the revenue generation and customer experience benefits they can drive with their returns process.
Borderfree, now a part of Pitney Bowes Inc., announced that it will bring more American fashions, sports apparel and lifestyle accessories to online shoppers in China.
MIAMI, Nov. 4, 2015 /PRNewswire/ — Latin American cross-border shopping mall, iguama, today announced its strategic alliance with ChannelAdvisor (NYSE: ECOM), which will drive sales from U.S. retailers to iguama customers in Latin America. Today, many U.S. brands … Continue Reading →
By now, most retailers have finalized their e-commerce site code for the holiday shopping season and have completed testing to ensure fast, reliable end-user experiences that drive conversions. But, there are ways (and still time, though fleeting) for retailers to proactively protect themselves as much as possible, through the following three techniques.
Broadly speaking, dynamic pricing is a pricing strategy in which businesses set their prices based on market conditions. It simply allows buyers to better assess their options, and it leaves control in the hands of the buyer.
Amidst a year of market-moving news coming out of China, no shortage of attention has been paid to its growing consumer class’ buying power as more enter the global online ecommerce market. PayPal and Ipsos released the findings of their second global cross-border commerce report, which investigated the online and cross-border shopping habits of more than 23,200 consumers in 29 countries, and reveals new opportunities for merchants to expand their international sales.
Canadian shoppers love a good deal, so much so over 1.2 million people are planning to call in sick to take advantage of sales and promotions being offered this Black Friday or Cyber Monday according to a new IPG Mediabrands study.