A catalog redo for peanuts
Peanuts are good, and according to the Peanut Institute, good for you. Bertie County Peanuts has been growing and selling peanuts since 1915, so the company
Catalog
Flax finished with catalogs
Thanks in large part to last year’s huge postal rate hike, Flax Art & Design is a direct merchant no more. The San Francisco-based retailer quietly folded
AND NOW FOR SOMETHING DIFFERENT
If you’re a niche marketer looking for prospects, sometimes you just don’t know where to turn. Big lists and mass media aren’t a viable option. They’re
Catalog mailings do December dip
After two months of rising catalog volume, Catalog Tracker logged in fewer catalogs in December 2007 than it did for the same month in 2006. The service
Do Printers Get It?
They may have a role to play. But traditional printers aren’t necessarily the best people to talk about digital printing, says Stefan Agustsson, vice
More layoffs, likely sale for Lillian
Things have gone from bad to worse for Lillian Vernon. Two months after it cut 25% of its staff, the struggling gifts and housewares cataloger on Feb.
A slow finish in 2007
The fourth quarter wasn’t great for retail sales, and it wasn’t robust for industry mergers and acquisitions either. The volume of deals in the fourth
Catalogers catch a break on May rate hike
While it may be cold comfort to the mailers already hurting from the impact of the last increase, the postal rate hike coming in two months is going to
Hot type
A digital printer is like a gym membership the only way to get results is to use it. But too few marketers are, says Jim Schleck, chief operating officer
AeroGrow Reaping Rewards of Catalog
AeroGrow’s catalog is pushing the company