The Top 10 Stupid Gifts of 2013
Bacon scarves, butt towels, and a Santa-kini? They’re just a few of the outrageous gifts that made this year’s 7th annual list of the Top 10 Most Stupid Gifts of year, compiled by online retailer Stupid.com.
Marketing
Bronto’s Jim Davidson Talks About Black Friday Email Marketing
Jim Davidson, manager of marketing research at Bronto, talks about the email marketing trends he saw on Black Friday 2013.
Adobe: Black Friday Ecommerce Sales Just Miss $2 Billion
Ecommerce sales reached $1.93 billion on Black Friday, an increase of 39% over Black Friday 2012, according to Adobe Digital Index 2013 online shopping data.
Men’s Wearhouse and Esquire Hit the Road on Black Friday
Less than two weeks after the launch of the Esquire Ultimate Shirt and Tie Collection, Men’s Wearhouse and Esquire will roll out the Esquire Tie Truck to promote the collection during Black Friday weekend.
5 Ways Retailers can Make Christmas Shopping Sparkle
Launching a pre-Christmas sale is a sure-fire attention-grabber, however there are many other ways that retailers can stand out online and on the high street, fostering loyalty that will last into the New Year and beyond.
Sears and Kmart Make Cyber Monday a 3 Day Event
Sears and Kmart will make Cyber Monday 2013 seem to last forever… The Sears Holding-owned mass merchants will kick off Cyber Monday sales on Sunday, and run specials through Tuesday.
Why Are Retail Stores Open on Thanksgiving Day?
Like it or not, retail stores will open their doors on Thanksgiving Day (or Thanksgiving Night) so mobs of consumers can get great deals on flat panel televisions, iPads, toys, apparel and more. Here’s why bricks-and-mortar feels the need to compete with ecommerce.
Insightera Provides a New Dimension with Personalized Retargeting for Marketers
With this integration, customers will be able to view, measure and build personalized retargeting campaigns based on organization names, industries and firmographic details.
JCPenney and Kmart Tweet-off the Holiday Season
Kmart and JCPenney tweeted off in a battle of wits, holiday hashtags and, well, pants and this cute and possibly un-staged merchant match-up. It was fun, and deserved the slow-clap, until Wrangler chimed in.
How Ad Extensions Can Spice Up Your Marketing Experience
As much as merchants would like to think that every customer is coming to the ecommerce page organically, more often than not, a search engine or ad are the reasons why they are shopping with you. Which is all the more reason why now, more than ever, it is imperative for merchants to have the perfect ad extension this holiday season.