Use Site Search to Improve the Mobile Experience
Site search can play a lead role in creating a satisfying experience for the mobile shopper, here are some tips to help you create a search experience that enhances your mobile storefront.
Marketing
Site Search: Leading the Customer to Purchase
Like it or not, when a visitor heads to your site they are most likely there to browse, which is why it’s important for retailers to give shoppers what they want, the quickest way possible.
YouTube Makes Video Channels Shoppable
YouTube is connecting people with products in a new initiative where they can now shop for products while viewing videos on YouTube channels. According to blog post by Google, which owns YouTube, people use the video site for entertainment, learning a new skill, find new information, and shop for products.
How to Snag the Mobile Shopper
While more and more consumers are researching products and comparing prices on their mobile devices most showroomers are not using their device to finalize a purchase.
Best Practices For Finding New Customers
How can small businesses find new customers? They using email, social media, this infographic by Score delves into the best practices for small business success when searching for new customers.
Sherpa Brands Take Consumers to New Heights
According to newly issued original research, Arnold Worldwide has uncovered the emergence of what it calls “Sherpa Brands.”
Designing Your Site for the Mobile Customer
Have you taken a look lately at how many of your website visitors are viewing your web pages on a mobile device? Has that number grown over the past several … Continue Reading →
Century 21 Announces Eric Daman As Brand Ambassador
Century 21 Department Store announces that Emmy award winning costume designer and celebrity stylist Eric Daman has joined the brand as an ambassador and spokesperson for the summer season.
Customers Want Convenience on Their Terms, Not Yours
Convenience is continuing as a key driver in loyalty for most customers. With busier schedules and comfort with ecommerce, customers are choosing those brands who provide convenience in the way … Continue Reading →
L’Oreal USA Gains Purchasing Power With IBM
IBM (NYSE: IBM) announced today a major three-year agreement with L’Oreal USA for expert procurement services using an advanced cloud analytics solution that will transform the way L’Oreal USA buys from its network of North American suppliers. The new services will enable the company to bring beauty products to consumers more quickly and efficiently.