Besides creating interesting, relevant and timely content on their site, business-to-business bloggers need to pay special attention to this infographic from Eloquoa which points out some of the main mechanics that go into creating that perfect b-to-b blog post.
Mobile thinking and social media are just some of the things you need to be thinking about when looking into effective mobile SEO strategies, according to a presentation at the Search Marketing Expo East event in New York City by Adam Riff, SVP of digital strategy with MediaWhiz.
Fully loaded in-store mobile POS technology might be the wave of the future, but for Urban Outfitters, the future is now. The traditional cash register is a thing of the past.
With the launch of its Gifts program last month and Collections this week, Facebook is stepping up its focus in the ecommerce arena. But the move might not just been a win for the social media monster, retailers could reap the rewards too.
Reducing friction, which can lead to customer risk, cost time, aggravation, complaints, and negative word of mouth, is imperative for brands today. Find out how to reduce any potential operations friction.
Delivering relevance on Facebook keeps consumers following your brand. Learn how your brand can do on Facebook to engage customers more effectively and maintain relevance.
In March 2011, L.L. Bean created buzz among consumers and the retail industry by rolling out its Free Shipping campaign. Last month, L. L. Bean creative director and managing editor Jenna Klein Jonsson (center) discussed the promotion during the National Etailing and Mailing Organization of America directXchange Conference. Seated L-R: Ellen Shannon (Multichannel Merchant), David Kravetz (Fairytale Brownies), Jonsson, Brad Wolansky (Yankee Candle) and Tim Parry (Multichannel Merchant).
You just screwed up a mailing. Your palms sweat and a wave of panic sets in. Let