Shoppers not only expect but demand flexibility and freedom to buy at their total convenience. This creates supply chain complexity around synchronizing inventory and orders coming from stores, websites, mobile, catalogs, etc.
Despite all the evidence, people still tend to believe that quick solutions are the best way to resolve complex issues. Such is the case with verified reviews. Here’s five reasons verified reviews were supposed to be an answer to the issue of fake or inaccurate reviews, but fall far short.
Melissa O’Malley, PayPal’s Global Merchant and Cross Border Trade Initiatives, will deliver the opening keynote at Multichannel Merchant’s Growing Global 2016 April 13-14 at the Duke Energy Convention Center in Cincinnati, OH. This will be O’Malley’s second year speaking at Growing Global, and you can click through and hear O’Malley, in her own words, talk about the value and knowledge the conference offers.
You can thank the iPhone and its bigger screens, in part, for the growth of mobile commerce in the 2015 holiday season. But, the iPhone 6 and the 6+ were only part of the mobile commerce growth story, said ChannelAdvisor Executive Chairman Scot Wingo during a break at NRF Big Show 2016.
Do you want more synergy between your various sales channels? Are you looking to avoid cannibalizing sales from one channel to improve another? Do you want to take better advantage of your multichannel platform? Here are four ecommerce ideas to put at the top of your to-do list for 2016.
With 2016 upon us, it’s a good time to look ahead a four key retail trends gathering momentum in the new year, what drastic changes the industry will see and what cool new technologies shoppers will be able to take advantage of at scale (keep reading, we won’t mention drones!).
Selling cross-border has become a major moneymaker for corporations and small businesses alike. Still, many merchants find the thought of exporting daunting. Here are four simple steps to make international shipping a breeze
Despite all the doom and gloom news that came out of Macy’s, Inc. on Jan. 6, chairman and CEO Terry Lundgren said its omnichannel investments are paying off.
It’s hard to argue against that: In November and December, the company filled nearly 17 million online orders at macys.com and bloomingdales.com.
But Macy’s really has the same problem other omnichannel retailers are experiencing. They are sacrificing store-level salespeople at the expense of technology, and not finding a happy medium to make the omnichannel experience a positive one.
From a heavy direct-to-customer reliance on catalogs, to the second-coming of ecommerce, to multichannel, to the “Year of Mobile Commerce,” to our current state of omnichannel, so much has changed in my 10 years with Multichannel Merchant.
With the year about to come to an end, here’s a look at the Top 10 stories that shaped direct-to-customer retail in 2015.