FTC Looking into Vitamin Shoppe Planned Acquisition

| MCM staff

The Federal Trade Commission is currently investigating a plan by the Vitamin Shoppe to acquire Super Supplements, Inc. Although no reason was given in the press release as to why the investigation is being conducted, the Vitamin Shoppe says both companies are complying with the FTC and that the penned acquisition date has been moved to March 1, 2013.

Free Shipping Day Spurs Late-Season Online Spending Surge

| MCM staff

We typically do not see such heavy spending this late in the season, but the fact that Free Shipping Day occurred on a Monday, combined with the fact that so many retailers extended their promotions into the middle of the week — with guaranteed shipping by Christmas — helped deliver an encouraging late-season surge. The result has been a significant uptick in the season-to-date growth rate, which now stands at 16 percent.

Oracle Purchases Eloqua for $871 Million

| MCM staff

Oracle Corp has agreed to acquire Eloqua, Inc., a maker of marketing automation software, for approximately $871 million. The Eloqua deal builds upon Oracle’s previous acquisitions of Vitrue and RightNow.

ComScore Says Holiday Online Shopping Hits $35 Billion

| MCM staff

For the holiday season-to-date $35 billion has been spent online, marking a 13-percent increase versus the corresponding days last year. The most recent week achieved record-setting levels of online spending, eclipsing $7 billion in sales for the first time ever. Four individual days surpassed $1 billion in spending, led by Green Monday at $1.275 billion.

New Study Reveals Shopping Habits of Latino Consumers

| MCM staff

According to a new study, Latino consumers view shopping much differently than their non-Latino counterparts.In this release, you will get a better insight into the shopping habits of the fastest growing population in the U.S.

Innotrac Releases SmartHub Findings on Ecommerce Experience

| MCM staff

Innotrac Corporation announced the results of its latest SmartHub eCommerce benchmark analysis, which was based on a sampling of orders placed in August of this year. The report evaluated over 100 merchants across 56 data points, tracking the entire eCommerce experience from ordering, to shipping, packaging, customer service, and returns.