Best of the MCM Awards: Top 15 Home Pages

| MCM staff

Which 2011 MCM Awards entries had the highest-scoring home pages? Here’s the Top 15, and why the MCM Awards judges felt they stood out in a crowded field. (Want to know which catalogs had the best covers? Click here for the Top 11.)
Do you think your home page is better than these 15? Enter the 2012 MCM Awards. Click here and we’ll be in touch when we finalize plans for the 2012 competition.

Borders Accepts Stalking Horse Deal From Direct Brands

| Tim Parry

Bankrupt books and music merchant Borders Group has accepted a stalking horse bid from direct music and books seller Direct Brands worth more than $435 million. Direct Brands, a portfolio company of Najafi Companies, owns direct sellers Book-of-the-Month Club, Doubleday Book Clubs and Columbia House.

Apple’s Johnson Will Have Work to Do at J. C. Penney

| Tim Parry

Since Johnson has been in charge for the trendy, fast-growing Apple Store chain, articles like this one from The Associated Press have speculated that J.C. Penney will go from square to hip. But even with J.C. Penney making moves to modify its image, can Johnson make the merchant’s customer experience more like Apple Store’s?