Movers and Shakers

| MCM staff

Daniel Griesemer, president/chief operating officer of Coldwater Creek, became the company’s CEO on Oct. 30. Griesemer, who retains the role of president and will serve on the company’s board, succeeds Coldwater cofounder/chairman/CEO Dennis Pence, who …

5 Crucial Multichannel Metrics

| Jack Schmid

Any seasoned direct marketer the importance of understanding the numbers side of the business. You have to know both the left-brain (analytic) and right-brain (creative) rules for maximum success. My philosophy is

4Q, Fiscal Year Sales Up at NBTY

| MCM staff

Fourth-quarter sales for nutritional supplements manufacturer/marketer NBTY increased 6%, to $496 million for the three months ended Sept. 30.

IAC Splitting Into Five Companies

| MCM staff

IAC/InterActiveCorp, whose properties include HSN and the Cornerstone Brands catalogs, will spin itself off into five separate publicly traded companies.

CORRECTION:

| MCM staff

In the October cover story Golden boy, we described Orchard Brands’ Haband catalog as a $100 million business with declining sales due to a change in

back word

| MCM staff

Sweetie darling, of course it’s Lacroix Break out the Bolli Stoli: Serious couture is coming to catalogs. Multititle mailer Redcats USA announced in September

Sears Wish Book makes a return

| Tim Parry

While it’s not exactly accurate to say the Big Book is back, Sears has created a holiday Wish Book catalog for the first time in 14 years.

TALES FROM THE FRONT

| MCM staff

An uncommonly good practice After placing an order with the Uncommon Goods Website, a Multichannel Merchant staff member discovered that the gifts merchant