News Archives - Page 539 of 1066 - Multichannel Merchant

New USPS Rule May Mean Higher Rates for Nonprofits

March 28, 2005 | Mark Del Franco

A ruling from the U.S. Postal Service may mean higher mailing costs for nonprofit mailers come June 1.

At issue is the personalization of nonprofit mail pieces that contain a “dual purpose,” says Ellenor Kirkconnell, assistant director of Washington-based Alliance of Nonprofit Mailers. For example, a letter sent to a donor that highlights the amount of his last donation for tax purposes and also asks for a future donation would be considered a dual-purpose letter.

Live from NEMOA: Of Pricing and Men (and Women)

March 25, 2005 | Margery Weinstein

Catalogers need to pay more attention to the effects of inventory management, mailing drops, and pricing strategy beyond the immediate response curve, retail researcher Dr. Duncan Simester said during his session at the New England Mail Order Association spring conference.

Live from NEMOA: Feeling Groovy

March 25, 2005 | Margery Weinstein

The fake vomit, handshake prank buzzers, and whoopee cushions that Bradenton, FL-based novelty gifts cataloger Johnson Smith Co. sold 30 years ago haven

Lands’ End Not for Sale for After All

March 25, 2005 | MCM staff

Now that shareholders have approved the Sears-Kmart merger, the chairman of the merged company, Edward Lampert, put another piece of business to rest.

Live from NEMOA: The Blooming of 1-800-Flowers

March 25, 2005 | Margery Weinstein

Westbury, NY-based 1-800-Flowers didn

Live from NEMOA: Putting the Sell in Creative

March 24, 2005 | Margery Weinstein

The creative departments of catalog companies concentrate too much on esthetics and not enough on showing off merchandising and copy to drive response, Bill LaPierre, vice president, brokerage division of Peterborough, NH-based list firm Millard Group, told attendees

March More Like a Lamb for Retailers

March 24, 2005 | Barbara Arnn

Belying March weather across much of the country, the National Retail Federation

Scaredy Cats Cause Supply Chain Inefficiencies

March 24, 2005 | Barbara Arnn

Wars, earthquakes, labor disputes, outbreaks of disease, investment bubbles all affect the supply chain. And as with the stock market, so with the supply chain: In many if not most cases, it

Work Across Boundaries to Improve Supply Chain Profitability

March 24, 2005 | Barbara Arnn

Improving supply chain visibility may just provide incremental improvements in overall cost savings for a company. The way to accomplish paradigmatic change in supply chain management is to manage productivity actively, not just ride herd on costs, according to a recent column in MIT

Cuts in Technology Infrastructure Spending Key Element in World-Class Results

March 24, 2005 | Jeff Morris

According to business process advisory firm The Hackett Group, world-class IT executives achieve superior results in part by shifting their spending and staffing priorities away from technology infrastructure and towards application management, software, and other areas. Hackett’s Book of Numbers research, produced as part of its IT Executive Advisory Program, shows world-class IT executives spend $1,686 in total technology infrastructure process costs (labor and outsourcing) per end-user — 23% less than their peers, who spend $2,183 per end user. The lion’s share of the reduction in staffing that world-class organizations see is also concentrated in technology infrastructure, with only 9.2 full-time equivalent staff per 1000 end-users, compared to 21.7 for peer companies — a 58% difference.

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