Orvis, The Sporting Tradition, Fall 1999
In years past, the Catalog of the Year was actually awarded to the cataloger of the year: the catalog company that best exemplified the qualities necessary
Operations & Fulfillment
Patagonia, Holiday 1999
If your idea of winter sports is running from your heated car to your heated house, any old jacket will do. But if you prefer, say, skiing Alaska’s Chugach
Organic growth
While a number of catalogs such as SelfCare and Patagonia have sold organic-fiber products for years, many smaller mailers selling organic clothing are
Deluxe assortment
How does the expansion of Internet-based sales alter the picture of payment processing?It’s a money-colored thing Remember when you were a kid and you
OPERATIONS: Major expansion for VT Country Store
No longer just a folksy general merchandise marketer, Vermont Country Store is gearing up for serious expansion. The Manchester, VT-based company in May
Operations: the missing piece of the list buying puzzle
When most catalogers are selecting mailing lists for a test or rollout, the last thing on their minds is the back-end: order-taking, fulfillment and distribution.
SHIPPING GLOSSARY
When an industry term is on the tip of your tongue, or when you come across jargon that’s new to you, the words and definitions you need may well be right here. …
PACKING GLOSSARY
When an industry term is on the tip of your tongue, or when you come across jargon that’s new to you, the words and definitions you need may well be right here. …
PACKAGE DELIVERY GLOSSARY
When an industry term is on the tip of your tongue, or when you come across jargon that’s new to you, the words and definitions you need may well be right here.
ORDERS GLOSSARY
Abandoned call: Call in which a customer hangs up before reaching a call center staffer. ACS: Automatic call sequencer, a less sophisticated version of automated call distribution (see below), without the flexibility and the ability to track call …