![](https://multichannelmerchant.com/wp-content/uploads/2017/08/contentmarketing-featured-300x159.jpg)
6 Ways Brands and Retailers Can Leverage Reviews
A new study by PowerReviews found that 95% of consumers consult customer reviews while 86% consider them to be essential when making a purchase. Here are six ways retailers can leverage their reviews to aid in the path to purchase.