New York–Third Wave Marketing has partnered with the home shopping network ShopNBC (formerly ValueVision International) and its online arm, ShopNBC.com. The partnership between the cataloger, whose titles include Bright-Life and Healthhouse, and ShopNBC allows for the shopping channel to develop programming to showcase the cataloger’s top-selling items, as well as exclusive, custom-made products for ShopNBC. Third Wave’s programming segments, which debut later this summer, will feature home decor, kitchenware, apparel, and health and beauty items.