Amazon.com today announced that same-day delivery on more than a million eligible items is being added for customers in the Baltimore, Dallas, Indianapolis, New York City, Philadelphia and Washington DC metro areas.
As reported in Multichannel Merchant, Amazon has been offering same-day delivery since 2012. Before today’s announcement, it was already available in the Los Angeles, Phoenix, San Francisco and Seattle metro areas.
With the new “Get It Today” capabilities, customers can order as late as noon seven days a week and get orders delivered to their home the same day. Prime members pay $5.99 for all the same-day delivery items they can order. Pricing for non-Prime customers remains unchanged, with a $9.98 fee for the first item and $0.99 for each additional item.
“New convenient pricing allows Prime members to fill up their same-day shopping cart with everything they may need for one low price,” said Greg Greeley, Vice President, Amazon Prime in a press release. “With more than a million eligible items, we aim to offer the largest same-day selection at the lowest price.”
Customers who search or browse the Amazon product selection will find the “Get It Today” filter on the left-hand navigation panel, just below the Amazon Prime filter. They can select “Get It Today” and see only those items eligible for same-day delivery. A similar “Get It by Tomorrow” filter will allow customers to discover millions of additional items that can be delivered the next day.
Amazon offers same-day delivery for things like household needs, health and beauty, baby items, toys, movies and games, electronics, office supplies, sporting goods, apparel and home accessories.
The company has also recently announced the opening of 15 sortation centers in order to facilitate its Sunday delivery service via the U.S. Postal Service.