Multichannel Merchant held its first-ever tweet up Tuesday, featuring Growing Global keynoter Melissa O’Malley, PayPal’s Director of Global Cross-Border Trade Initiatives.
During the tweet up, O’Malley answered questions about the opportunity to sell abroad, what variables should a retailer account for when entering a new international marketplace, and what solutions merchants have found to overcome cross-border challenges.
The best tweets from the tweet up, which was held March 15, are featured in the Storify gallery above.